Therapedic adds Sleep Rite in Calif.
By Furniture Today Staff -- Furniture Today, January 11, 2009
PRINCETON, N.J. — Therapedic International has signed Sleep Rite Inds., a northern California producer, to its stable of licensees.
Sleep Rite, located in Burlingame, Calif., just outside San Francisco, continues an expansion strategy initiated by the Top 10 bedding producer several months ago.
“We are adding strong, independent family businesses, which can represent our brand in their individual locales,” said Gerry Borreggine, Therapedic CEO and president. “Having the Karp family join our family of licensees gives Therapedic the opportunity to present our story of local and versatile products and programs to the Northern California area.”
“We are pleased to join the Therapedic family,” said Jeff Karp, president of Sleep Rite Inds. “This is a great opportunity for us to increase our exposure within the marketplace.”
Therapedic has added a number of licensees, both domestic and international, in recent months and says it is on track to significantly expand its overall business.
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