Surya promotes Seth King, Al Mortensen

King in sales, marketing; Mortensen creative director

Lissa Wyman -- Furniture Today, February 9, 2009

AT THE MARKET — Seth King and Al Mortensen have been promoted to new posts at Surya, a source of rugs,

Al Mortensen

Seth King

decorative home textiles, wall art and lamps.
King, who was vice president of business development, has been named vice president of sales and marketing. Al Mortensen, formerly director of visual merchandising, has been promoted to creative director.
King will continue to work with overseas factories for production and distribution of products, and in the development of accessory lines. He will continue to develop relationships with large retailers and wholesalers as he expands the marketing department and begins to implement a new plan for strategic development of Surya.
Mortensen will be involved in guiding color trends, supplying design direction in the creation of new graphics and photography, and broadening the scope of in-store merchandising and display rack programs. He will also act as design liaison to Surya's major furniture partners and will assist Surya clients with design projects.