Lexington adds Timberlake to youth lines
By Jeff Linville -- Furniture Today, September 30, 2001
HIGH POINT — Lexington is adding lodge-look Bob Timberlake furniture to its youth bedroom offerings.
Other producers with a strong youth offering at premarket were Lea Inds., with four new groups; Ashley, also with four new collections; and Kincaid, adding youth pieces to five existing adult bedroom groups.
Lexington is unveiling two youth groups this fall, Bob Timberlake and Lauryn Olivia Too, as part of its GrandKids collection, with 16 SKUs planned in each.
Bob Timberlake has a rugged look to appeal to boys and includes a panel bed in twin or full size with a shoe cubbyhole at the footboard, a sleigh bed in twin, a computer desk/hutch and a mirror with metal framing on which to stick magnets. Signature pieces include a game table with drawers on all four sides and a junior armoire with reversible metal or wood doors, drawer storage on the left and room on the right for a television and electronics or a computer. The line should ship in February or early March.
Lexington already has a collection inspired by the fictitious character Lauryn Olivia and is adding a second line. President Bob Stec said the original collection had 30 pieces, but the company has reduced that to about 20 best-sellers.
Lauryn Olivia Too's "retro metro" design aims to appeal to girls, said Jennifer Rumple, brand and product manager. The pieces have a warm honey finish and ball knobs. The sides of the mirror have an elastic band latticework in which kids can stick photographs, hair bows and other possessions. The collection has a panel bed and a Lounge Princess bed. The bookcase has a top profile to match the princess bed. Touches include metal with a vinyl weave.
All GrandKids pieces are made in the Lexington plant, except for the vinyl weave pieces and a chair with a translucent blue seat and back.
Lea's offerings include Movado, an ash and walnut group with a two-tone finish; Emily's Garden, which simulates antiques with soft, worn edges and light distressing in a white finish; South Lake, a coastal look in an off-white finish and wicker case fronts; and Montana, a boy's group in pine solids and veneers with antique, brushed hardware and a deep chocolate finish, the darkest color ever from Lea.
Kincaid's five lines are Pleasant Hill, American Artifacts, Gathering House, Nouveau and East Port, the latter in alder.
The company said the collection hits "middle veneer price points with a solid-wood story." Many occasional pieces are imported.
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