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Lifestyle names Riddle

By Furniture Today Staff -- Furniture Today, February 15, 2004

HIGH POINT — HIGH POINT — Industry veteran James Riddle will join case goods and leather upholstery importer Lifestyle Enterprise on March 1 as managing director.

Riddle, most recently president of Natale's North American division, will implement an aggressive growth plan, said Greg Noe, Lifestyle group president and chief operating officer.

The company, which sells by containers to major retailers and mass merchants, projects sales will top $150 million this year and $500 million by 2008.

Riddle had been at Natale since October 1999, after 18 years at retailer Heilig-Meyers.

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