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Trade Masters moves showroom

By Thomas Russell -- Furniture Today, March 30, 2009

Case goods and upholstery importer Trade Masters has moved to a new showroom here at Center Point, 401 E. Russell Ave.

The company formerly occupied two floors of the Natale Building at 400 English Rd.

It now occupies the entire Center Point building on Russell Avenue, which was formerly occupied by upholstery and case goods resource Davis International and most recently American Dream Rooms, a case goods importer that has since gone out of business.

"The new showroom is more centrally located and will allow our customers to make us their base of operations," said Greg Gapp, chief financial officer.

Gapp said that the new showroom also covers about 40,000 square feet of usable space on one floor, which is slightly larger than its former location.

He added that Trade Masters will send out 250 parking passes with its market invitations, which will allow buyers to park at the showroom and use Center Point vans to access other market locations.

"Our hope is that our customers will stop by for coffee in the morning and for a cold beverage after a long day," he said.

At the spring High Point Market, which opens April 25, the company plans to introduce several five-piece bedrooms at $299 to $499 FOB price points and 15 upholstery groups at $299 to $499 FOB price points for three-piece sets.

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