Subscribe to Furniture Today
Research Store
RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

Sealy helps lead community canned-food drive

By Furniture Today Staff -- Furniture Today, December 21, 2003

To support needy families during the holidays, bedding major Sealy Inc. again partnered with a local Fox television affiliate, WGHP-TV, and The Salvation Army to coordinate a large-scale regional canned-food drive.

Sealy said the second annual Triad Holiday Challenge brought in nearly 50,000 non-perishable food and personal care products for The Salvation Army's local food pantries, a 233% increase over last year's effort in which 15,000 items were collected.

The Triad Holiday Challenge was initiated in 2002 to supplement the canned food drive that takes place each year at the Sealy/Fox8 Holiday Concerts in Winston-Salem and Greensboro, N.C. Admission to the concerts is free with a food donation, but Sealy developed the program further by dedicating the entire holiday season to the collection of food for those in need.

"We are overwhelmed by the level of participation in this year's Triad Holiday Challenge and couldn't be happier with the results," said Dave McIlquham, president and chief executive officer of Sealy. "Nearly all of the companies that participated in 2002 helped out again, and many new organizations came on board this year."

As it did in 2002, Sealy challenged local companies, schools and organizations to bring in as much food as possible before the holiday concerts. Twenty-seven companies, with a combined employee base of nearly 15,000, participated in the food drive.

Several bedding suppliers were involved, including Bekaert Textiles, Culp and Leggett & Platt. Also on board this year was new Sealy/Fox8 Holiday Concerts' co-sponsor Old Dominion Freight Line, which provided transportation for all collected goods.

Sealy employees brought in 12,300 cans of food, more than any other company.

RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

Resource Center

Featured Company


Related Resources

Advertisement
More Content
  • Blogs
  • Photos

Sorry, no blogs are active for this topic.

» VIEW ALL BLOGS RSS

Atlanta International Gift & Home Furnishings Market

Here is a selection of products shown at this month's International Gift & Home Furnishings Market here.

Networking at the 13th annual F/T Leadership Conference

NAPLES, Fla. — Industry executives and guests took the opportunity to network and play golf during down time at Furniture/Today's 13th annual Leadership Conference here this month.
VIEW ALL GALLERIES

Bedding Conference 2012
FT Industry Resources module
eNewsletters
eletter_callout_box_FT2
About Us   |   Advertise   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2012 Sandow Media LLC.All rights reserved.
Use of this website is subject to its Terms of Use | Privacy Policy