ISPA event aflame with interesting moments
David Perry, Executive editor -- Furniture Today, September 29, 2003
Plenty of interesting things happen when the International Sleep Products Assn. holds one of its major events. Here's some of the highlights of ISPA's 2003 Industry Conference, held earlier this month in Nashville, Tenn.
Most interesting topic, behind the scenes: Flammability. Serta's recent announcement that it is converting its entire 2004 product line to an open-flame-resistant design sparked (no pun intended) some private fireworks. Some producers conceded it was a good move on Serta's part, while others were steamed (pun intended). A number of suppliers of fire-resistant materials applauded, privately.
Most interesting topic, on the record: Flammability. A lawyer issued a pointed warning to producers thinking of ignoring California's looming FR standards. Flammability guru Gordon Damant put it this way: "The clock is indeed running on bedding flammability. Preparation to ensure full compliance with the new regulatory requirements needs every producer's immediate attention."
Most brilliant comments made on flammability: Tie between Carlene Evenson Peterson of Restonic and Tom Taylor of Western Nonwovens. Both agreed to participate in a flammability panel and took their places on the dais. Unfortunately, neither got a chance to speak. Considering how contentious the flammability issue can be, they both probably came out ahead.
Most boring speaker: Common decency prevents me from naming any names. I think he was an economist. Nuff said.
Most impressive number: 42,842,266. That's the number of media impressions the Better Sleep Council has generated through August. Gerry Borreggine of Therapedic and Nancy Blatt of ISPA outlined some impressive results of the industry's ongoing education program.
Most somber moment: The moment of silence we all observed as the business session got under way on the morning of Sept. 11.
Most embarrassing moment: When a cell phone went off during the moment of silence.
Most impressive review of achievements: ISPA President Dick Doyle's review of the work done during the past year on ISPA's strategic plan. He said ISPA has made "tremendous headway" and "the future is looking very bright." ISPA Chairman Richard Diamonstein praised Doyle for his "clear direction" and "energy and leadership."
Most intriguing slogan for mattress folk: "The Sleepy People." Songwriter Brett James came up with the phrase during the Songwriters Showcase that highlighted a dinner meeting. He found the moniker hilarious — and repeated it several times. James also added this gem: "Do you make mattresses for coffins? Your loved ones could rest in peace." To which I would add: Now there's a bed that deserves a lifetime warranty!
Most sincere thanks: To everyone at ISPA who puts on such a good show. Great job, as usual.
