Spring Air adds varied-height coils to luxury line
David Perry -- Furniture Today, December 1, 2002
Des Plaines, Ill. — Spring Air is expanding its ultra-premium ComfortFlex Collection with new models that feature coils of two different heights.
The system, supplied exclusively to Spring Air by German spring producer Agro, reduces motion disturbance between sleeping partners, Spring Air said. It is offered as the European ComfortFlex collection.
The system uses individually encased tempered coils of different heights in alternating rows. The rows of higher-profile, larger-barrel coils reduce motion disturbance while providing surface comfort and conformance to relieve pressure points.
As the body sinks into the mattress, it is met by the other rows of lower-profile, smaller coils that further support the body with special support for the lumbar and neck regions, according to Spring Air.
Spring Air officials said the new collection is the most conforming mattress unit on the market today. "It's a mattress that can set Spring Air apart," said Jim Nation, Spring Air president.
The six beds in the collection retail from $1,399 to $2,599. The collection was tested at three major retailers and "the response was overwhelming," said Randy Loebig, vice president of sales. Distribution of the new line is now being expanded.
The collection features Spring Air's foam-encased wireless edge, and is a NeverTurn, or single-sided, bedding line.
"We take the position of being the industry leader in innovation," Loebig said. "Our bedding portfolio of collections offers different technologies for different consumers."
-
New Flagship Lines Rolling Out in Bedding
Feb 1, 2011 -
Toppers can lift sales tickets
Nov 18, 2011 -
Stearns & Foster adding luxe line, more features
Oct 26, 2011 -
Bedding bets big on intros at Las Vegas Market
Jan 25, 2011 -
Ira Fishman joins Anatomic Global as EVP of sales
Oct 14, 2010
Featured Company
-
Brandwise Inc.
Brandwise serves a model - not just an industry - by integrating, automating, and optimizing the entire sales channel, from wholesale Suppliers to their Reps and the Retailers they service. In short, our software helps Reps and Suppliers sell more and create... more
VIEW ALL GALLERIES
