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VIA dresses up office chair line

By Furniture Today Staff -- Furniture Today, January 23, 2005

Sparks, Nev. — Chair specialist VIA Seating is dressing up its chair line for the small office/home office market, adding nine microdenier fiber cover options.

The SOHO chairs retail from $400 to $900, and the new options are available through VIA's 48-hour quick-ship program.

Primarily a contract office supplier, VIA has gained a foothold in the higher end of the SOHO segment through a distribution partnership with Jesper Office, a leading desk system supplier to contemporary furniture dealers.

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