Habitat draws flak for ‘mistweetment' of Twitter search terms
Uses keyword Iran to generate interest in store promotion
Furniture Today Staff -- Furniture Today, June 23, 2009
LONDON — British home furnishings chain Habitat has been accused of hijacking global interest in the bloody protests in Iran to market its spring collection on the social networking site Twitter.
According to SkyNews, the company has been caught using online search terms connected to the violent clashes to promote its Twitter feed.
For details, click here.
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