Wolf tests credit kiosks
By Furniture Today Staff -- Furniture Today, July 4, 2005
Bellwood, Pa. — Wolf Furniture customers are letting their fingertips do the walking through the retailer's credit card application.
All eight Wolf stores in Pennsylvania and Maryland are pilot stores for a new concept from Household Retail Financial, a credit kiosk that lets a customer use a touch screen to apply for a credit card without filling out a lengthy written application.
"We've seen an increase in credit applications since installing the kiosks," said Chris Bertani, director of marketing for Wolf. "It's easy and much more convenient for our customers."
Using the touch screen, the application process takes less than two minutes. Approval notification and credit line are provided immediately, so the shopper knows exactly how much buying power she has.
