Lowell aims to make consumers comfy with technology in home
Joan Gunin -- Furniture Today, February 12, 2006
Las Vegas — Home decorating guru Christopher Lowell hasn't let moss grow under his feet since becoming a virtual one-man industry more than 15 years ago.
In addition to licensing residential furniture, home office and interior house paint with Flexsteel, Office Depot and Groco, respectively, he is launching his third TV show, writing a newspaper column, developing a syndicated radio show, and working on his seventh book, "Sexy Spaces."
His latest efforts involve teaching 18- to 32-year-old "mega-tasking, dual-income couples" how to incorporate modern technology as they decorate.
"I want to ease the transition for living in the technological age," Lowell said in the Flexsteel showroom at the recent Las Vegas market. "They don't have to be afraid of technology. It really is our friend, and we can embrace it."
Modern families should be able to incorporate such personal requirements as computers, religion, co-parenting, home office space and spa needs in the design of their homes, he said.
His latest book draws on a recent Lowell project, the interior design of a 40-room boutique hotel called Shade in Manhattan Beach, Calif. Inspired by "Sexy Spaces," Lowell will unveil an expanded furnishings assortment for Flex-steel in High Point in April. The group features simple, clean lines and "low, loungey, modular pieces," he said.
Lowell also is readying a new fabric-driven concept for spring, but declined to give details.
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