Natuzzi closes 6 London units
By Furniture Today Staff -- Furniture Today, April 10, 2006
Santeramo In Colle, Italy — Leather upholstery maker Natuzzi is closing six of its eight Kingdom of Leather stores in the London area, and plans to replace them with Natuzzi-branded stores in trendier locations.
Natuzzi acquired the stores about three years ago. The replacement stores are expected to open over the next two years.
The new stores will feature smaller, boutique-style floor plans in highly trafficked areas to enhance the Natuzzi brand's appeal to midpriced and high-end consumers.
Natuzzi also will offer the store concept to franchise partners in a move aimed at boosting its U.K. business.
