The Rug Market America launches made-to-order program
Casual Living Staff -- Furniture Today, July 29, 2013
LOS ANGELES — Indoor and outdoor rug manufacturer The Rug Market America announced the recent introduction of a multi-collection made-to-order program, as well as an expansion of its stocking program from its popular interior wool/silk Maison line.
Koi Fish is among the more than two dozen new designs in The Rug Market America's Maison Collection.
"This season, we have not only introduced a considerable number of new looks for our retailers, but have also expanded on programs to offer better sales support and options to benefit our retail partners," said Mike Shabtai, founder and owner of The Rug Market America. "With the made-to-order and expanded stock programs, we are able to be more responsive to our retailers' requests and provide easy availability of many of our top selling designs."
The made-to-order program is designed to provide specifiers, designers, architects and the specialty and hospitality market with rugs made to their exact desired size or colorway.
"As this program has rolled out, it is receiving a tremendously positive response," Shabtai said. "Designers can choose from our designs yet with the option of making each perfectly fit the customer's décor in size or color selections." Made-to-order rugs are delivered within 90 days from order date.
More than 25 new designs have been added to The Rug Market America's Maison Collection of stocking rug designs woven of wool and silk. Each is stocked for quick shipment to retailers nationwide. The stock program currently includes more than 150 selections, many of which are current introductions.
"Our stocking program is built to allow our retailers to enjoy the quick shipping while at the same time providing their customers the latest designs," Shabtai said.
Included within the more than two dozen new designs are the Koi Fish and the Niigata Red rugs. The Koi Fish includes a pool-like view of cool shades of blue water with colorful Koi swimming around. Bright rose and soft coral are featured in an intricate swirling pattern within the Niigata Red.
Editor's Note: This article originally appeared on casualliving.com.
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