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Protect-A-Bed adds distributors

CHICAGO — Protect-A-Bed has appointed four new distributors.

The sleep accessories company has named Advance Foam Limited, serving Barbados, the Cayman Islands, Jamaica, Tobago and Trinidad;, Matsushita Greatwall Corp., serving Singapore; and Valmar Export Group, serving Colombia, as sole distributors of Protect-A-Bed products in their respective countries.

Protect-A-Bed has also extended an agreement with King Koil to include Thailand. King Koil currently distributes Protect-A-Bed products in Malaysia.

"We are excited about the expanding markets and continuing to make Protect-A-Bed the top-of-mind brand for consumers when they think of protecting their mattress and creating a healthy sleep environment," said James Bell, CEO of Protect-A-Bed. "The enthusiasm for our products has been overwhelming."

Peter Ho, general manager, business development of King Koil Malaysia, said that understanding Protect-A-Bed's products is central to being able to successfully sell those products to their customers.

"The quality of Protect-A-Bed products and the training is exceptional," he said. "We're excited to use it to broaden our successful relationship with Protect-A-Bed into Thailand."

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