• Clint Engel

FFO Home promotes Jay Peters to VP merchandising

 Jay PetersJay Peters

MULDROW, Okla. — FFO Home, formerly Furniture Factory Outlet here, has promoted Jay Peters to vice president of merchandising, responsible for all the retailer's furniture buying and vendor relationships.

Larry Rainwater, previously responsible for merchandising, has moved into a new role as director, strategic initiatives for the company.

Peters, who has been senior buyer for the Top 100 company for the past three years, reports for CEO and President Larry Zigerelli. Before joining FFO Home, he was a sales representative for Standard Furniture for 12 years.

"Jay is a tremendous asset and has played a key role in developing and expanding our product offering in the past several years," Zigerelli said in a release. "His extensive experience and expertise in the furniture industry and unique combination of vendor expertise and growing expertise as a retailer gives me great confidence he can help lead us in our ambitious growth plan."

FFO Home, which changed its name from Furniture Factory Outlet in late 2012, operates 31 promotional to midpriced stores in Arkansas, Oklahoma, Kansas, Missouri and Mississippi.

Clint EngelClint Engel | Senior Retail Editor, Furniture Today

Please feel free to email or call me with all of your retail news and tips, including expansion news, successful merchandising and marketing strategies and anything else you would like to see covered by Furniture/Today.  Contact me directly at cengel@furnituretoday.com or 336-605-1129.

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