Leggett & Platt debuting bevy of specialty sleep products
Marvin Lazaro -- Furniture Today, July 31, 2013
LAS VEGAS - Leggett & Platt Consumer Products Group and Adjustable Bed Group are jointly introducing several bed bases, beds, headboards and mattress protectors here.
The new product is on display in Leggett & Platt's World Market Center B-1326 showroom.
These new products include a new lineup of adjustable bed bases under the name Brio, a new addition to the Leggett & Platt Comfort Series adjustable bed bases, several new beds and headboards from the Leggett & Platt Fashion Bed brand, as well as the all-new Leggett & Platt Clean Shield mattress protectors.
Leggett & Platt ABG is showing the new and exclusive Leggett & Platt C-010 adjustable bed base, a latest addition to the Comfort Series adjustable bed bases. Its adjustable bed base offers entry-level pricing and a streamlined design that is 30% lighter than a standard adjustable base. In addition, Brio, a new lineup of adjustable bed bases that is a lower-priced, non-customized, introductory selection, is making its debut.
Leggett & Platt CPG is unveiling a number of new upholstered beds, metal beds and daybeds under its Leggett & Platt Fashion Bed brand, which are targeted to retail from $299 to $699. Among these is the Mallow upholstered platform bed, a contemporary design inspired by the successful Euro platform bed, with the addition of a single row of tufted buttons on the headboard.
The Mallow bed comes with a 13-slat hardwood support system with center support legs. Available in gray or oatmeal tweed fabric, the Mallow bed will be available in Queen and King sizes, with an expected approximate retail price of $399.
CPG is also showing the new Leggett & Platt Clean Shield mattress protectors. The protectors keep mattresses clean without sacrificing breathability. They also are spot-cleanable, disinfectable, odor-resistant and microbial-resistant. The expected approximate retail price of a Clean Shield mattress protector in queen size is $149.
In addition to its introductions, Leggett & Platt CPG is holding the "A Little Something Extra" Sweepstakes at its showroom July 29-31. Visitors have a chance to take home iPad Minis, Ruth's Chris Steakhouse $100 gift cards, Olive Garden gift cards, Panera Bread gift cards, Starbucks cards, travel pillows and more.
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