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HSM hires Gregg Greulich as VP of innovation, technology

 Image of Gregg GreulichGregg Greulich

HICKORY, N.C. — HSM, the new name of Hickory Springs Mfg., has named Gregg Greulich corporate vice president of innovation and technology.

Responsible for developing a vision for the growing engineering and research and development team, Greulich will focus on the execution of strategic goals, including the development of a portfolio of integrated products across the company's Transportation Solutions, Bedding Solutions, Furniture Solutions and Diversified Solutions business units.

"Welcoming Gregg to our team is the next step in our efforts to build out our engineering and research and development capabilities," said Dwayne Welch, HSM executive vice president, chief marketing and innovation officer. "Last year, we opened the Corporate Innovation and Research Center, which provides a setting for customers and vendors to work collaboratively on new products, programs and services while enabling HSM to leverage its expertise and respond rapidly to changing customer and market demands.

"Today, the outstanding qualities and experience Gregg brings to his position will further enhance that capability, contributing to growth at HSM by improving our ability to offer HSM customers the latest materials and manufacturing techniques, helping them achieve their design visions while supporting our transition from a components manufacturer to an integrated solutions provider."

Greulich has 12 years of management experience in the engineering and research and development, officials said.

He most recently was senior director, engineering, tooling and program management at Evenflo Co., where he was on a global management team with direct organizational leadership responsibility for infant care durable product programs. He also held management positions with Sunbeam Products, Maytag and Whirlpool.

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