Trump stamps his name on home
Larry Thomas -- Furniture Today, September 28, 2006
New York – Donald Trump’s brand ranges from real estate to an exclusive apparel and accessories program at Macy’s. Now Trump is bringing his “larger-than-life style” to the home through a deal with furniture maker Lexington Home Brands.
Trump Home will consist of a full line of case goods and upholstery positioned as “affordable luxury with flair.” Trump plans to take an active role in the furniture design process, according to the company.
“Trump Home furniture offers consumers a tangible way to experience the luxurious Trump lifestyle for themselves, in their own home, no matter where they live, and even if they can’t afford millions for one of my properties.” said Trump. “Now the public can not only wear my clothes, they can sit on my couch.”
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