Subscribe to Furniture Today
Research Store
RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

Art Van Furniture has new Thanksgiving parade float

Will focus on retailer's charitable activities

Furniture Today Staff -- Furniture Today, November 24, 2009

 Art Van Elslander, chairman of Warren, Mich.-based Art Van Furniture, stands by his new “Knights of the Chairtable Round Table” float ready for the America’s Thanksgiving Parade in Detroit.Art Van Elslander, chairman of Warren, Mich.-based Art Van Furniture, stands by his new “Knights of the Chairtable Round Table” float ready for the America’s Thanksgiving Parade in Detroit.

WARREN, Mich. — Art Van Furniture is commemorating its 20th year as a major supporter of Michigan's America's Thanksgiving Parade with a new float called, Knights of the Chairtable Round Table, a play on the word "charitable."

The float, debuting Thursday and one of six new floats for this year's parade in Detroit, was designed by artist Jimmie Thompson and includes a 12 foot Tiffany style lamp which illuminates and raises 18 feet, and a seven-foot boy riding an animated 10-foot long hobby horse.

Hours went into building the float by volunteers and artists including nine grandchildren of Art Van Chairman and Founder Art Van Elslander, who assisted in painting the clock towers.

Van Elslander is a Grand Marshal of this year's parade. Also, 50 of the Top 100 Company's employees will accompany the float down Woodward Avenue dressed as knights and dragons. The new float joins Art Van's Flicker, the dragon balloon and is helping celebrate the retailer's 50th year in business, which has included numerous events raising hundreds of thousands of dollars for charitable causes.

"I believe it is our responsibility to give back, when you're fortunate to be as successful as we've been for five decades," Van Elslander said. "The parade is always a highlight of the year for our community, our company and my family. It is an honor to once again be part of this important Michigan event."

RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

Resource Center

Featured Company


Related Resources

Advertisement

Related Microsite Content

Related Links

  • No Related Content Available

More Content
  • Blogs
  • Photos

Mike Root

From A Rep's Perspective

Mike Root, President, Furniture Sales of Mid-America
May 31, 2011
The Hot New Marketing Idea Furniture Retailers Are Chasing
After my last post, Sev Ritchie from Web4Retail called me up to discuss the...
More

Mike Root

From A Rep's Perspective

Mike Root, President, Furniture Sales of Mid-America
May 31, 2011
The Hot New Marketing Idea Furniture Retailers Are Chasing
The Hot New Marketing Idea Furniture Retailers Are ChasingAfter my last post, Sev...
More

» VIEW ALL BLOGS RSS

Atlanta International Gift & Home Furnishings Market

Here is a selection of products shown at this month's International Gift & Home Furnishings Market here.

Networking at the 13th annual F/T Leadership Conference

NAPLES, Fla. — Industry executives and guests took the opportunity to network and play golf during down time at Furniture/Today's 13th annual Leadership Conference here this month.
VIEW ALL GALLERIES

research marketing module
Casual Living Conference
eNewsletters
eletter_callout_box_FT2
About Us   |   Advertise   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2012 Sandow Media LLC.All rights reserved.
Use of this website is subject to its Terms of Use | Privacy Policy