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Southern California reps to host seminar on online marketing

WHITTIER, Calif. — The Southern California Home Furnishings Representatives Guild is sponsoring a furniture marketing seminar Sept. 27 in Downey, Calif., featuring Denise Keniston, CEO of Web4Retail.

Keniston is an expert on online marketing and social media and knows what works for furniture dealers and manufacturers, according to the association.

The seminar will focus on e-commerce, fusion marketing, promoting companies, attracting retailers and designers to showrooms at markets and tips for increasing visibility and market share. Attendees will find out how the top industry retailers and designers are using Pinterest to follow the latest trends.

The seminar is free and will begin with breakfast at 8 a.m., followed by the program at 8:30 at Downey Embassy Suites. Seating is limited, so attendees are encouraged to RSVP early to Carole Campbell at (562) 367-1811 or hfrgsc@yahoo.com.

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