UBM acquires Malaysian International Furniture Fair
February 28, 2012,
KUALA LUMPUR, Malaysia — Global business media company UBM plc has acquired the Malaysian International Furniture Fair, which is believed to be the largest furniture trade event in Southeast Asia.
UBM announced Tuesday that it has purchased the show from a group of private owners on behalf of UBM Asia, the Hong Kong-based trade show organizer that manages 150 events across Asia, including Furniture China, held in Shanghai each September, and Index Mumbai which is held in October.
Officials did not reveal a purchase price or other details regarding the transaction. It did say that MIFF generates about $6.6 million in annual revenues.
MIFF was established in 1995, with the first event occupying about 120,000 square feet of show space. Today, it has grown to cover nearly 800,000 square feet in two venues in downtown Kuala Lumpur.
Last year's event featured 473 exhibitors and attracted just over 20,000 visitors from 140 countries, including the United States. Held each March, the next event is set for March 6-12.
UBM said that MIFF founder and managing director of MIFF Sdn Bhd, Dato Tan Chin Huat, will remain with the business and that Karen Goi, a senior manager with the fair, will remain with UBM Malaysia, reporting to M. Gandhi, managing director of UBM Asia.
Jime Essink, president and CEO of UBM Asia, said in a statement that MIFF joins the UBM offices in Thailand, Singapore, Indonesia, the Philippines and Vietnam to provide "a unique and extensive network" across Southeast Asia.
"This will bring MIFF to a new level and will certainly benefit the exhibitors and visitors of this prestigious event," Essink added. "We are looking forward to working closely with Dato Tan and would like to welcome Ms Goi and the MIFF team into UBM Asia."
Most Viewed Articles
Related Content By Author
E-commerce bedding update
RSA Insights & Intelligence
RSA Insights & Intelligence gives you, the retail sales associates, critical intelligence and insights. We make it easier for you to sell by providing actionable tips and key takeaways you can and should use for every sale. Check out our latest two articles:
* One tip that will get customers to leave reviews
* Why buying online is harder than consumers think
Furniture Factory 4.0
If you missed our recent webcast with Lectra on what the furniture factory of the future will look like, then you can click here to watch the recorded version. Topics include what trends and challenges are affecting furniture factories in the US & Worldwide and how these challenges are changing furniture production.