Mega Group, vendor partners donate more than $63,000 to Ronald McDonald House
Furniture Today Staff -- Furniture Today, February 15, 2013
TORONTO - Mega Group and two of its largest vendor partners donated just over $63,000 to Ronald McDonald House Charities of Canada in two check presentations held during the January Canadian Home Furnishings Market here.
Ronald McDonald House, which provides a home away from home for out-of-town families of seriously ill children being treated at nearby hospitals, is the official charity of choice for Mega's BrandSource Canada network.
In mid-2011, Mega partnered with Sealy Canada to manufacture and distribute a specially designed, made-in-Canada mattress and box spring set that is featured on the floor of every BrandSource member store in the country. Each mattress sold will generate a $50 donation to RMHCC. The group's eventual goal is to sell 1,000 sets to a raise a total of $50,000.
For 2012, the program produced a donation of $19,100.
In addition, Sealy Canada donated almost 150 mattresses and box springs to the 14 Ronald McDonald houses across the country. In the past two years, Sealy has donated some 400 mattress sets to the charity.
Meanwhile, Electrolux Canada launched its 365 Nights of Comfort promotion featuring the Frigidaire-branded Orbit- Clean dishwasher, which ran until Dec. 31. During the promotion, $40 from the sale of every dishwasher sold was donated to the charity
In total, some $44,000 was raised during the promotion. In addition, Electrolux Canada donated 200 appliances to the houses.
Each Ronald McDonald House is independently operated and relies on contributions and support from donors, corporations and charitable groups. Each year, the charity provides more than 10,000 families of seriously ill children with a safe and comfortable place to stay near the hospitals where the children are undergoing treatment.
Kevin Sisson, left, and Demetre Daratzikis of Sealy Canada present a check for $19,100 to Cathy Loblaw, president and CEO of Ronald McDonald House Charities of Canada. At right is Benoit Simard of Mega Group, whose members sold mattresses and appliances in a fundraising effort last year.
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