Eitel joins WithIt board
By Furniture Today Staff -- Furniture Today, July 23, 2007
Greensboro, N.C. — Mary Cammack Eitel of the Edelman Agency in Atlanta has joined WithIt's board as vice president of marketing.
Eitel, a senior vice president and home practice leader for Edelman's consumer brand group, will serve a three-year term on the board of Women in the Home Industries Today, a 10-year-old organization dedicated to the support and development of female professionals in the home industries.
At Edelman, Eitel is responsible for strategic communications plans and brand-support programs for more than 50 public and private companies. For WithIt, she is expected to help develop and support a marketing strategy for the nonprofit organization, including a campaign to increase membership, sponsorship and revenues and to promote a "Strategic Thinking Everywhere" theme.
Members of the board are selected to support WithIt's mission in the home furnishings industry and to provide growth opportunities for women in their professions.
WithIt's current president is Kelly Peterson, group advertising director at Hearst Integrated Media.
