Oriental Weavers inks deal for Tommy Bahama rug line
Staff Staff -- Furniture Today, November 12, 2013
The rugs will be introduced Jan. 9-12 at the Atlanta International Gift & Home Furnishings and Area Rug Market.
"For 20 years Tommy Bahama has invited everyone to enjoy the island-inspired lifestyle. We are proud to partner with Oriental Weavers, one of the most exclusive indoor and outdoor area rug companies in the world," said Doug Wood, president and chief operating officer of Tommy Bahama. "Their longstanding commitment to using high quality materials along with their unique and eclectic coastal design elements makes their collections a great fit for our brand."
The Tommy Bahama Home rug collections will include rugs made of wool, jute and other fibers ranging in sizes from 2 by 3 to 10 by 14. Styles will vary from traditional to botanical and coastal-inspired designs. The rugs will be produced at Oriental Weavers facilities in the United States, India and Egypt.
"We are thrilled to have the exclusive area rug partnership with Tommy Bahama, one of the most sought after and respected consumer brands in today's marketplace," said Jonathan Witt, vice president of Oriental Weavers. "As the largest manufacturer of outdoor rugs, it was obvious for us to partner with the popular lifestyle brand. Of course we have tremendous plans for the indoor line as well, which includes multiple constructions and special styles, including natural fiber hand-knotted selections. Tommy Bahama's consumer brand recognition coupled with our unparalleled rug design and manufacturing capabilities is sure to be a home run for our retail partners."
The Tommy Bahama Home rug collection will be available to consumers through specialty flooring and furniture stores as well as select catalogs in the spring.
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