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October 4, 2013-- Furniture Today,
Mullinax, who has spent 37 years in the bedding and home furnishings industries at both the retail and wholesale levels, will report to John Hagglund, president of Englander Northwest.
Before joining the Englander organization, Mullinax was the owner of 24 sleep shops in Washington and Idaho, which were sold to Sleep Train USA in late 2011. Before that, Mullinax worked for Serta from 1991 to 2000 as vice president of sales and marketing in southern California, and later as company's regional vice president for the western U.S.
Earlier in his career, he was vice president of sales from 1986 to 1991 for the former Spring Air Co. in southern California and earlier spent 15 years as a furniture buyer for JCPenney, based in southern California and Alaska.
Hollywood Bed Frame
COMMERCE, Calif. - Bedding support products manufacturer Hollywood Bed Frame Co. has named Jonathan Mullinax as vice president of sales and marketing for its Home Furnishings Division.
Mullinax, who reports to Jason Harrow, company president, is an industry veteran with experience in the wholesale and retail bedding business.
On the wholesale side, he was the director of sales and marketing for Englander NW. He was also vice president of sales for Simmons Mattress in the Southeast and the Pacific South. On the retail side, he co-owned the America's Mattress stores in western Washington.
"I am thrilled to have Jon on board," said Harrow. "He brings a wealth of experience on both the wholesale and retail sides of the business. I am confident that he will continue to accelerate our growth and offer added value to both our sales team and our retailers."
HIGH POINT - High-end furniture manufacturer Theodore Alexander has named Laurie Reed to the new position of vice president of visual display and fabric merchandising.
Reed will have responsibility for the display of Theodore Alexander's 70,000-square-foot High Point showroom at 229 W. Russell Ave., as well as the company's 11,000-square-foot showroom in Ho Chi Minh City, Vietnam.
Additionally, she will merchant dise the fabric lines for the Theodore A l e x a n d e r Upholstery, Althorp Living History and Keno Bros. collections, and will provide design direction for retail display projects. She reports to Russell Towner, president of Theodore Alexander USA.
"Due to the rapid growth of our upholstery division, the coordination of our visual display and fabric selections have become a high priority. Laurie has the perfect skill set and experience to pull these two elements together," said Towner.
Reed has 25 years of industry experience, including positions with Henredon, Beacon Hill Showrooms and Hickory White. For the past 13 years Reed was creative director for Century Furniture.
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