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Canadian retailers can vote for top manufacturers

CHFA to honor companies at January gala

Michael J. Knell -- Furniture Today, November 9, 2007

MISSISSAUGA, Ontario — Who are Canada’s best furniture manufacturers? Retailers can vote online for their choices and see the winners honored at the 2008 Canadian Home Furnishings Awards gala in January.

Every manufacturer member of the Canadian Home Furnishings Alliance (formerly the Ontario Furniture Manufacturers Assn.), Furniture West or the Quebec Furniture Manufacturers Assn. is eligible for the Retailers’ Choice Award, to be given for the second consecutive year.

“This is an opportunity for retailers to say who among us is doing an outstanding job, not just in designing and building product but when it comes to marketing, service and delivery as well,” said Laine Reynolds, CHFA chairman.

Retailers can vote for manufacturers in two categories, those with C$10 million or less in annual sales and those over C$10 million. Voters are asked to select first, second and third place in each size range. The associations created the lists for each category.

To vote, log onto the CHFA Web page devoted to the Retailers’ Choice Award at http://www.canadianhomefurnishingsawards.ca/menu.html.

“The manufacturer with the highest overall score in each of the two categories will be awarded the 2008 Retailers’ Choice Medallion,” said Reynolds, who also is vice president of sales for Superstyle Furniture.

When voting online, retailers are asked to consider several criteria, including product quality and saleability, service, distribution, in-store support and sales representation.

Retailers can vote as many times as they wish until Dec. 31.

Last year’s honorees were Brentwood Classics in the under C$10 million category and Superstyle in the over C$10 million category.

The winners will be announced during the CHFA gala dinner beginning at 5:30 p.m. Sunday, Jan. 13, at the Pearson Convention Centre. Tickets are available by calling the CHFA office at (905) 677-6561.

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