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Cologne market displays will look to past, future

By Carole Sloan -- Furniture Today, January 6, 2008

The IMM Cologne furniture fair here Jan. 14-20 will feature new trend displays, including an event called "Compasso d'oro" that will celebrate 50 years of Italian design.

Cologne will feature about 1,400 exhibitors, more than 60% of which are from outside Germany. Ten American exhibitors will show.

Under the umbrella of "imm pure," Hall 11 will focus on modern design, with products selected by an international panel of experts. About 200 companies will provide an overview of important design trends in this area.

The showcase for up-and-coming designers in Hall 2 has been restructured under the umbrella of "d3 design talents," with three categories: one for professionals, a design contest (formerly called "inspired by Cologne") and a platform for design students called The Young Wild Ones.

Compasso d'oro replaces what for five years had been an exhibition of "ideal houses." The new direction reinforces Cologne's position in the furniture design world, according to Wolfgang Kranz, executive director of Koelnmesse, the show's sponsor.

The presentation is set along a grass-covered path with store windows on either side displaying Italian products from the last 50 years. Companies featured include Alessi, Kartell, Cassina and B&B Italia.

This year's Cologne show also will launch a new program that puts the spotlight on a different featured country each year. For 2008, it's the Netherlands.

U.S. companies and organizations set to exhibit at Cologne are Ashley Furniture, Ergomotion, GB Roberts — Fine Art Furniture, High Point Market Authority, Kinwai USA, Kittrich, Powerlife Furniture, Sitcom Furniture, Stanley Furniture and the State of North Carolina Furniture Export Office.

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