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Industry veteran Ken Fonville launches EcoSelect Furniture

Features environmentally friendly upholstery, sold online

Larry Thomas -- Furniture Today, January 19, 2010

This leather chair from EcoSelect’s Central Park collection features a tapered arm front and tightly rolled arm caps.

HICKORY, N.C. — Veteran furniture executive Ken Fonville has launched a company based here that produces made-to-order, environmentally friendly leather and fabric upholstery.

The new company, EcoSelect Furniture, is selling its products exclusively online and will ship custom orders in four to six weeks, Fonville said.

"We can provide eco-friendly living room sofas and leather living room chairs at no premium cost to the consumer who wants to live good, while living well," said Fonville. "There is a need for a dedicated and committed furniture supplier to this consumer."

The EcoSelect line currently includes 12 seating groups, which are available in six leather colors and six correlating hemp fabric colors.

The company gets its leather from an ISO 14001 certified supplier who uses, among other things, recycled leather tanning materials. The fabric created from hemp uses significantly less herbicides, pesticides and water than cotton, Fonville said, while the factory uses recycled steel for springs, soy-based foam cushioning and certified lumber for frames.

Information is available on the company's Web site at www.EcoSelectfurniture.com

Fonville has more than 30 years experience in the furniture industry, most recently as vice president of merchandising at Fairmont Designs. He also was president of Pennsylvania House from 1996 to 2002.

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Fonville launches EcoSelect line

Jan 25, 2010

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