Subscribe to Furniture Today
Research Store
RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

HomeFurnishings.com's new glossary defines 2,000-plus terms

Aims to help consumers understand industry lingo

Clint Engel -- Furniture Today, January 22, 2010

 room planner NHFA’s HomeFurnishings.com consumerThe room planner on NHFA’s HomeFurnishings.com consumer Web portal allows users to build and decorate their virtual rooms — and test looks without heavy lifting.

HIGH POINT — The National Home Furnishings Assn. has added a glossary to its consumer Web portal HomeFurnishings.com and is stepping up promotion of the site's room planner tool.

More than 2,000 industry terms from "accent furniture" to "X-chair" are defined in the glossary, which also includes some photos.

The glossary should help consumers better understand industry lingo, so "when a salesperson is talking about welts on a sofa, the consumer will know it's not big red blotches but the covered cord used to strengthen or decorate a seam or form the edge on a cushion," NHFA said.

HomeFurnishings.com also carries regularly updated reference articles covering topics such as furniture care, wood types and furniture styles.

The room planner isn't a new feature, but will be promoted heavily now as a tool that lets consumers explore various room arrangements with a few clicks of a mouse. Found on the site's "Plan" tab, the planner allows consumers to select their room shape, enter dimensions, then drag in, modify and arrange structural elements and furniture.

NHFA and HomeFurnishings.com also recently launched a "color visualizer" tool, with 50 virtual room scenes in which consumers can change the color and materials of walls, floors, ceilings and more.

RSS
Reprints/License
Print
Email

Share this on
Facebook
LinkedIn
Twitter

Resource Center

Featured Company


Related Resources

Advertisement
More Content
  • Blogs
  • Photos

Mike Root

From A Rep's Perspective

Mike Root, President, Furniture Sales of Mid-America
May 31, 2011
The Hot New Marketing Idea Furniture Retailers Are Chasing
After my last post, Sev Ritchie from Web4Retail called me up to discuss the...
More

Mike Root

From A Rep's Perspective

Mike Root, President, Furniture Sales of Mid-America
May 31, 2011
The Hot New Marketing Idea Furniture Retailers Are Chasing
The Hot New Marketing Idea Furniture Retailers Are ChasingAfter my last post, Sev...
More

» VIEW ALL BLOGS RSS

Atlanta International Gift & Home Furnishings Market

Here is a selection of products shown at this month's International Gift & Home Furnishings Market here.

Networking at the 13th annual F/T Leadership Conference

NAPLES, Fla. — Industry executives and guests took the opportunity to network and play golf during down time at Furniture/Today's 13th annual Leadership Conference here this month.
VIEW ALL GALLERIES

research marketing module
FT Industry Resources module
eNewsletters
eletter_callout_box_FT2
About Us   |   Advertise   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2012 Sandow Media LLC.All rights reserved.
Use of this website is subject to its Terms of Use | Privacy Policy