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SharperImage.com hires August as SVP

By Furniture Today Staff -- Furniture Today, February 1, 2010

FARMINGTON HILLS, Mich. —

SharperImage.com has hired former Brookstone executive Steve August as senior vice president and chief marketing officer.

August will have responsibility for direct marketing efforts including online, catalog, affiliate, CRM, portals and partnerships. He also will oversee customer analy-tics and database modeling.

“We are looking to profitably grow sales and expand our customer base and Steve is a perfect candidate. He has a unique skill set in every facet of both online and catalog marketing,” said David Katzman, managing partner of Camelot Venture Group, which relaunched the SharperImage.com Web site in October. “Steve has an incredibly comprehensive and wide-ranging knowledge base plus an equally impressive track record of delivering successful results.”

August spent nine years at retailer Brookstone, most recently as operating vice president for customer marketing.

SharperImage.com officials said the company will expand its marketing efforts this year, and expects to mail its first catalog in time for Father's Day in June, with additional circulation throughout the rest of the year.

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SharperImage.com hires Steve August as senior vice president

Jan 25, 2010

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