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Retailer Wayfair.com promotes five executives

BOSTON - Online home furnishings retailer Wayfair. com announced five executive promotions including Ed Macri, named senior vice president of business intelligence and marketing, and John Mulliken, named senior vice president of strategic initiatives.
     Also, Dave Raymond was promoted to vice president of operations process improvement; Laura Scott was named vice president of supplier operations; and Jeff Steeves was named vice president of marketing.
     "All five of these talented leaders have been instrumental in driving Wayfair.com's rapid growth trajectory to become the number one retailer in home goods," Wayfair. com CEO and co-founder Niraj Shah said in a release. "We are excited to build upon their continued success and expertise as we expand our leadership position in the home space and deliver an unparalleled shopping experience to our customers."
     Macri launched Wayfair's business intelligence group six years ago and now drives business intelligence and direct marketing for the three Wayfair.com brands. Before joining the company in 2007, he held management roles at IBM, Digitas and Bain & Co.
     Mulliken, who oversees strategic initiatives at Wayfair. com, is also the co-founder and general manager of Joss & Main, the retailer's private sale site for the home. Since the launch of Joss & Main, just over two years ago, Mulliken has grown the flash sale business to more than 3 million members, the company said.
     Before joining Wayfair in 2010, Mulliken was a principal and executive with The Boston Consulting Group.
     Raymond, Scott, and Steeves all joined Wayfair.com in 2009. Over the past four years, "Raymond has played a pivotal role in improving company-wide processes and site merchandising," the company said.
     Scott joined the company to head the newly formed supplier operations function and has led fulfillment initiatives. Steeves has played a key role in driving customer acquisition and retention, Wayfair said.

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