Consumer views: Spotlight on upholstery
April 8, 2013-- Furniture Today,
Americans plan to be messy this year as stainresistant fabrics are a must-have for consumers buying stationary sofas in 2013. That's part of the exclusive results from nearly 3,500 consumers answering a recent Furniture Today and HGTV survey.
More than six out of 10 say performance fabric is very important when shopping for new product and another 29% say it's important. Nearly one-third of consumers currently own a sofa with performance fabrics, according to data from Furniture Today and FurnitureDealer.net.
For the complete report, you can download a free version for a limited time by clicking here. Find out why consumers plan to buy and what products they are willing to pay more for.
Related Content By Author
Industry Related Content
We know what’s going to happen at Market. Watch this and you will too.