Mattress Firm promotes 3 VPs
By Furniture Today Staff -- Furniture Today, February 22, 2010
HOUSTON —
Specialty bedding retailer Mattress Firm has promoted industry veteran Craig McAndrews to vice president of merchandising. He will be responsible for strategic merchandising planning, vendor relations and analysis of merchandising performance.
The company also has promoted Dave Brummett to vice president of product development, a new post, and Stephen Leggiero to vice president of branding.
Steve Stagner, CEO and president of Mattress Firm, said the three executives have strong bedding and business backgrounds.
McAndrews, who joined Mattress Firm as a franchisee in 1999, later left the company to open a retail consulting business. He rejoined the retailer last year and had been East regional sales manager before his promotion.
Brummett was formerly vice president of merchandising at Mattress Firm. He will oversee the development of a product strategy and the overall direction of product, price, promotion and placement. He joined Mattress Firm in 2007 as vice president of emerging markets. Earlier, he worked for Mattress Giant, Sears Homelife and Simmons.
In his new post, Leggiero will oversee the development of a brand strategy that incorporates customer service, marketing and advertising. He was formerly regional vice president of central Texas for Mattress Firm and oversaw the Houston, Austin and San Antonio markets.
Leggiero joined Mattress Firm in 2007 as vice president of store operations. Before that he worked for JCPenney, GNC, LensCrafters and Procter & Gamble.
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Mattress Firm promotes three executives
Feb 16, 2010
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