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Bedding

By Furniture Today Staff -- Furniture Today, April 5, 2010

COMFORT SOLUTIONS

IHFC M-540

Norfolk, Va.-based licensee is expanding its commitment to the High Point Market with a larger showroom.

ECOSLEEP

IHFC M-610

Cool-Contour Deluxe offers a number of eco-friendly features, including a cover fashioned from Tencel cellulose fiber, produced from the pulp of eucalyptus trees and offering superior moisture absorption, the company says. The bed also features two castor oil-based foam layers. The bed is an addition to the EcoSleep line, retailing from $799 to $1,499.

FIVE STAR MATTRESS

IHFC M-530

Introducing a new collection called True Luxury, designed to offer strong values through advanced features and fabrics. There are 13 innerspring models in the collection. The line includes an innerspring unit with individually encased springs and foam encasement, temperature-regulating memory foam and a suede border.

GLIDEAWAY

IHFC M-531

• Memory foam mattresses in “sleepharmony” line are offered in a range of densities to accommodate sleepers of various sizes. The ventilated memory foam allows for air flow, providing a cooler night of sleep, the company said.

• Pillow offerings include both traditional and contoured shapes. Fillings include fiber, feathers, down, memory foam or latex. Mattress protectors are also offered with the line.

GOLD BOND

IHFC M-610

• Continuing to improve its offerings at under $1,000, producer is debuting new two-sided Sacro-Support Imperial, available in a 13.5-inch profile for firm or plush models and a 14-inch profile for a pillowtop model. Retails range from $799 to $899. That model is a step-up from the two-sided Chelsea mattress, which retails at $699.

• In the futon category, the company will present its new Sedona frame, a hardwood frame in a dark “java’ color, available at $249 in full. Gold Bond is also expanding its microfiber-covered futon collection with a sixth color, Pistachio.

INTERNATIONAL BEDDING

IHFC M-528

• Introducing “The Sleep Doctor Bed,” based on a partnership with Dr. Michael Breus, known as The Sleep Doctor. The bed utilizes IB’s Vertical Support System and a new component called TempSense, which combines natural and sustainable “phase-change materials” that work together to create a temperature-regulating micro climate for optimal sleep. Cushioning materials include natural Talalay latex.

• Also introducing a new version of its Origins line of eco-friendly bedding. The new line, featuring memory foam and Talalay latex, retails from $799 to $2,499 and offers strong values and margins for retailers, according to the company. Horizontal airflow channels in the core of the beds are designed to maximize ventilation. The beds feature the company’s Vertical Support System, which provides conforming support at the surface and more support toward the core of the bed. Covers of the line incorporate silk and cashmere.

JAMISON BEDDING

IHFC M-615

Independent bedding producer celebrates its return to the High Point Market with several new bedding lines. Oceania is an all-foam, European-designed bed with a five-pound ventilated visco layer designed for optimum air flow, to retail at an estimated $1,799 in queen. The TLC collection emphasizes Talalay latex and retails from $999 to $2,599. The producer has also added a number of more affordable beds to its licensed line of Hypnos beds, retailing from $1,199 to $1,399, and is also showing its redesigned Vitapedic line of two-sided beds, expected to retail from $499 to $999. Also being introduced are models in the one-sided Equalizer collection, and the company’s all-foam Resort collection.

MAGNIFLEX

IHFC M-309

• Bellagio Lavender, retailing at $2,699, is a step-up to the Lavender Comfort bed. It features a removable cover infused with lavender oils designed to promote relaxing sleep. The bed is two sided and has a 10-inch profile. One side has a softer feel and the other has a firmer feel.

• Also introducing Duoform XM, retailing at $2,299, which has a removable, temperature-regulating Outlast cover quilted with Memoform, the company’s water-expanded memory foam.

NATURA

IHFC C-703

• Specialty sleep producer expands into innerspring bedding with its GreenSpring line of encased coil mattresses. The steel in the coils is recycled and the upholstery layers feature natural components like wool, cotton and latex. Three lines are being offered. The encased coils help the mattresses retain their buoyancy over a longer period time, the company says. The mattresses are wrapped in a layer of wool to buffer pressure points and aid with temperature regulation. Soy-based foams and latex partner with the coils and wool to produce cradling support, the company said.

• Introducing Natura MediWedge Foundations, which are constructed with an incline toward the head of the bed to aid sleepers with sleep disturbances like acid reflux.

PURE LATEXBLISS

IHFC M-535

Virtual producer says its latex beds are designed to be so durable that they will not need to be returned because of body impressions. Pure LatexBliss offers a 20-year guarantee with a three-quarters of an inch body impression limit.

RESTONIC

IHFC M-537

• Comfort Care line focuses at $499, $599, $799 and $999 price points. Line features a new Marvelous Middle application and will offer foam-encased coil units with special upholstery features. New cover application will have a coordinated look to support rebranded Comfort Care image.

• Producer also is adding two Grand Palais products at the $1,499 and $1,999 price points. Units feature a micro-coil application over foam-encased, encased coil construction.

SEALY

One Office Parkway, Archdale

• Embody by Sealy is a new line of latex and memory foam beds offered under a single brand to simplify the selling proposition. New Interlock System offers support and resistance to body impressions. Retails range from $1,999 to $3,299.

• Sealy Posturepedic 60th Anniversary beds offer upgraded features, including Unicased XT system, memory foam, latex and higher-end knit fabrics. Retails range from $799 to $1,299.

• New promotional Sealy-brand beds offer more technology for improved quality and support, the company said. The Posturetech coil system is offered in all but the opening price point model. Retails range from $299 to $699.

SERTA

IHFC H-1141

• New Perfect Day collection offers advanced features and has been designed to offer strong values at premium price points, the company said. The collection features exclusive fabrics. Price points range from $1,599 to $2,999.

• Trump Home Luxury is being added to the successful Trump Home mattress collection. The new line extends the Trump mattresses into high-end price points ranging from $1,699 to $2,999.

• It features Serta’s No. 924 FreeFlex innerspring unit with Total Edge Complete Foam Encasement. Select models also feature a layer of PillowSoft coils on top of the innerspring unit.

• New Smart Support technology features a polymer technology that senses when to remain firm and when to release comfortably, the company said. It is offered in premium collections including Perfect Day and the Trump Home Luxury line.

• Also showing its new collection of kids’ mattresses designed in collaboration with Nickelodeon, which feature the likenesses of Dora the Explorer, Go, Diego, Go! and SpongeBob SquarePants. Those mattresses will be available in innerspring and memory foam models.

SHIFMAN MATTRESS

Hamilton Court, 3rd floor

• Shifman Limited Edition Mattress collection is available only during June. Two-sided mattress, with a tack-and-jump pattern, is offered in plush and firm versions, retailing at $1,499.

• Also introducing the Shifman Pure Comfort Latex Mattress collection, offered in three levels of firmness and retailing from $2,199 to $3,999. The line uses a variety of green products, the company said.

SIMMONS

IHFC W-746

Completely redesigned for 2010, the new flagship Beautyrest mattress line offers individually encased Beautyrest Pocketed Coil springs featuring new BeautyPlush, BeautyFirm and BeautyLuxeFirm comfort choices for superior motion separation, conformability and support, as well as durability, the company says. New BeautyStyle luxury fabric and aesthetics provide enhanced visual performance while new construction designs offer BeautyFeel comfort, according to Simmons.

THERAPEDIC

PS 1-501

New encased coil line is called Therawrap and marks producer’s entry into that category. Retails start at $699 and top out at $1,299. The covers feature a black-and-silver color story. The encased coil units are surrounded by a foam encasement.

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