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Latex International realigns sales strategy with staff changes

SHELTON, Conn. - Latex International, a Talalay latex component producer, is realigning its component sales strategy and giving more responsibility to industry veterans Mike Tilki and Jeff Gober.
     Tilki will have primary responsibility for sales in the eastern United States and Gober will focus on the western region. Both will report LI President and CEO Dave Fisher.
     As part of the realignment, Jim Siragusa, who was vice president of sales, will leave the company after a short transition period, officials said.
     Tilki joined Latex International in 1999 as a product marketing manager. He is currently vice president of domestic and international component sales, North America.
     Gober first joined Latex International in 2001, rising through the ranks to become director of sales for the company's western division. He left LI but returned in May as director of component sales, western division.
     "When Jeff rejoined our team earlier this year, it was clear that with he and Mike, we had two very experienced industry veterans who were providing our customers with high level strategy and implementation skills," said Fisher.
"This realignment is really a reflection of the strength and growth of our business as a result of these two highly effective executives. I also want to thank Jim Siragusa for his more than a decade's work helping to build our brand. We wish him well in his future endeavors."

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