Surya to launch collections from Mike Farrell
January 26, 2014,
Known for a quirky, out-of-the-box design sensibility, Farrell translates everyday items such as bicycles, lines, letters and numbers into interesting and eye-catching constructions, according to Surya.
The introductions will build upon the designer's 2011 debut of hand-tufted rugs and will include a range of indoor-outdoor rugs, new hand-tufted designs and coordinating pillows.
"I want to reflect life as I see it - chaotic, individual, colorful - and to make things that spark conversation and laughter," said Farrell. "I am fired up about my second collaboration with Surya and the chance to bring my inspirations to life in statement-making rugs and pillows that invite fun and reverie into urban living spaces."
"Simplifying the design process for our customers through a diverse range of coordinating products is an essential part of Surya's mission," said Satya Tiwari, Surya president. "Based upon his popular textiles, which have been interpreted into products ranging from upholstery to shower curtains, Mike's latest collections for us exemplify the Surya experience by enabling customers to coordinate, both thematically and aesthetically, across the entire line as well as Mike Farrell brand."
Market attendees are invited to a presentation by the designer, titled "Live Love Coffee: A Journey with Mike Farrell," on Monday, Jan. 27, at 1 p.m. in Surya's World Market Center C-400 showroom. A self-described nomad who has traveled to more than 30 countries and 500 cities, Farrell will provide tips for unlocking creativity and share his inspiration, unconventional designs and bold new rug and pillow collections for Surya. Coffee will be served during the casual presentation. Surya's showroom celebration will kick off at 5 p.m.