Traffic heavy in Las Vegas rug showrooms
January 28, 2014-- Furniture Today,
The Panache collection from Capel Rugs has been updated for the Las Vegas Market with vibrant colors in a number of styles.
"Our sheet of appointments is normally two sheets; it's almost four this time. That's the first thing that tells you it might be a good market here," said Allen Robertson, vice president of sales for Capel Rugs.
Robertson said the Troy, N.C.-based manufacturer has a number of introductions that should appeal to the West Coast buyers, including the Panache.
"We've got the value story with Panache, the lowest priced hand-tufted rug we've done in many years. We've added a number of colors and patterns to it," he said.
Nourison is touting its Rug Boutique, in which furniture stores can harness the ability to sell hundreds of rugs in a small space.
"We made a statement that was rather bold. We said this should and will give you the highest sales per square foot in the store," said Alex Peykar, a principal of the Saddle Brook, N.J.-based manufacturer. "It is doing that because it takes such a small footprint and offers more than 500 SKU possibilities. It's an incredible tool that is giving our furniture stores something they haven't had."
The drive to promote the Boutique is due to the belief that most furniture stores are beginning to understand the importance of accessories.
"More and more stores are getting involved in the whole package rather than saying we only want to sell furniture," Peykar said. "They're getting into accessories, and rugs, being a real foundation for any room, should be playing a more important role."
Introductions from Nourison include the shimmery Luminous collection and the Timeless collection, which takes inspiration from rugs dating as far back as the 15th century.
Feizy added around nine new collections to its inventory here. Cameron Feizy, senior vice president, said he expects the Dallas-based manufacturer's offerings to catch a few eyes here.
"It's going to be a good market. We've heard registrations are up. It's been steady. We're looking forward to a big market," Feizy said.
Surya has introductions from European design firm Papilio that officials believe will sell well, as well as the West Coast's first look at its new lamps, which debuted in High Point.
The Calhoun, Ga.-based manufacturer is also offering new marketing tools, including a pillow tower that can store 20 pillows in around four square feet of space.
"We're working on some of the merchandising ideas; it's great to have great product but you've got to help the retailers and designers sell their product," said Seth King, vice president of sales.
Candace Clarke, director of marketing for Jaipur, believes the Norcross, Ga.-based manufacturer stands to do well here with a couple of its new introductions.
"We have a new all-white indoor/outdoor, which is super cool. We've got more Luli Sanchez products here too," Clarke said.
Related Content By Author
FT/tv: Furniture/Today sets finance workshop for March