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N.E.W. Plastics reaches settlement with FTC

Needs evidence for recycling-related claims

 -- Furniture Today, February 26, 2014

LUXEMBURG, Wis. — N.E.W. Plastics Corp., which makes plastic lumber products used in outdoor decking and furniture, has reached an agreement with the Federal Trade Commission to stop making "allegedly unsubstantiated claims about the recycled content and recyclability" of two plastic lumber brands, Evolve and Trimax, the FTC said.

Under the settlement announced Friday, N.E.W. Plastics must have credible evidence to support any recycling-related claims it makes. It must also tell its distributors to remove any marketing material for the two products provided by the company before December 2013.

"Consumers deserve to know the truth about the products they are buying," said Jessica Rich, Director of the FTC's Bureau of Consumer Protection. "Many of them want to buy products that are environmentally friendly, but they can't do that if they get information that's wrong or unsupported."

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