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HiEnd Accents adds Mossy Oak license

Bed and bath offerings to debut in Dallas, Las Vegas under Nativ Living brand

Mossy Oak Nativ Living logoLAS VEGAS — Bedding and home decor manufacturer HiEnd Accents has announced a licensing partnership with Mossy Oak for a collection of soft-home products will be marketed under the Mossy Oak Nativ Living brand for 2017.

HiEnd Accents will be soft launching the lifestyle collections at the Dallas and Las Vegas markets this month.

“We pride ourselves in being the leader in affordable luxury bedding & accessories,” said Cynthia Zheng, president of HiEnd Accents. “We create lifestyle solutions for the rustic retailers and homes, so this collaboration with Mossy Oak was a perfect fit for our company”.

Sophie Sallinger, key account manager with HiEnd Accents, described the new soft home collection as “the perfect design combination between rustic outdoor with a classic home flair.”

The company’s first offerings will be for bedroom and bathroom with expansion into other rooms, including kitchen and living room, to follow later in the year.

Furniture Today Staff | Staff Editors

Furniture Today covers all the news concerning manufacturers, retailers and suppliers in the home furnishings sector.