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  • Cecile Corral

Surya touts diversity across 27 new rug collections

Launch set this month at winter markets

surya-peachtreePeachtree has a matte shine finish and features modern multi-colored geometric patterns.
CARTERSVILLE, Ga. — Surya is emphasizing its range of rug styles and category breadth and depth this month with 27 new collections launching at the winter markets.

Comprising 300-plus new rugs across opening to high-end price points, the company said its new offering encompasses many luxury hand-knotted designs, hand-tufted varieties and innovative machine-made rugs.

“With our new machine-made rugs, high-end design is within the reach of more people,” said Satya Tiwari, president. “Our hand-tufted and hand-knotted rugs continue to evolve with changing and modern color palettes, bringing an updated look and feel to traditional interiors and providing texture and sophistication to modern environments.”

Surya’s new hand-knotted rugs come in wool, silk/wool blends, cotton and viscose constructions and include: Festival, a zero-pile, 100% wool grouping featuring updated traditional designs; and Desiree, a wool-and-viscose collection made with a high-low texture and finished with an oxidized treatment for a distressed look.

Surya’s 59 new hand-tufted designs include Ancient Treasures and Ashville. Ancient Treasures is expanding with several new looks, including updated traditional design in bright hues. Ashville use a neutral yarn color palette from the varying hues of undyed wool, and designs span florals, paisleys and traditional patterns.

There are 14 new machine-made collections and 180 new rugs: Peachtree, which employs polyester and polypropylene to create a matte shine finish and features modern multi-colored geometric patterns, and Apricity, made of 100% polyester and depicting a range of abstract and traditional designs inspired by antique hand knots.

Surya will be showing its introductions during the Atlanta International Gift & Home and Area Rug markets, Jan. 10-17, at the company’s AmericasMart showroom in Building 1, space 11-A-1.

Cecile CorralCecile Corral | Senior Product Editor, Home & Textiles Today
ccorral@homeandtextilestoday.com

Cecile B. Corral has been a product editor with Home Textiles Today since late 2000. She covers the area and accent rug, kitchen textiles, table linens, beach towels, decorative bath and decorative pillow categories, as well as some retail subjects.

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