• Cecile Corral

Casale Home opens “Rugs & More Corp.” in U.S.

New sister company to serve North American retailers

rugs & moreLAREDO, Texas – A new distributor of Mexico-made area, accent and bath rugs just opened its doors here by sister company Casale Home.

After a year of preparations, warehouse and distribution center company Rugs & More Corp. is embarking operations this year and stocking up on product specially designed for U.S. and Canadian retailers in time for the New York Home Fashions Market in late March.

Casale Home General Manager Fernanda Casale said the new company will carry Casale Home’s “top lines, our highest-ranking products”, across the three product categories. For starters, it will house 11 different lines spanning 63 different products – all made of microfiber, nylon, chenille, cotton and blends.

The first retailers to be served from this facility will be new and existing dot-com and click-and-mortar retail partners, she noted.

racetrack bano, rugs & moreRugs & More will carry Casale Home’s top lines, starting with 11 different lines spanning 63 different products.
But the long-term goal is to expand the company’s reach to more dot-com and brick-and-mortar stores across the U.S. and Canada.

At the New York Home Fashions Market, Casale Home will introduce Rugs & More Corp. to retailers and show its available product offering, all of which is ready for shipping and for quick delivery.

“Being in Laredo, Rugs & More Corp. will allow us to offer faster delivery to our customers,” she explained. “From Laredo, we can ship product within two days max to anywhere in the U.S., and retailers can avoid paying any extra freight costs. We are in a great location that makes it easy and convenient for retailers in the U.S. and Canada to place orders and get quick delivery.”

Cecile CorralCecile Corral | Senior Product Editor, Home Textiles Today

Cecile B. Corral has been a product editor with Home Textiles Today since late 2000. She covers the area and accent rug, kitchen textiles, table linens, beach towels, decorative bath and decorative pillow categories, as well as some retail subjects.

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