• Powell Slaughter

Jarrett Bay teams with 7 high-end companies for licensed line

Coastal-inspired collections will be in showrooms at the High Point Spring Market

HIGH POINT, N.C. – High-end sport-fishing yacht builder Jarrett Bay Boatworks is bringing its coastal lifestyle brand to home furnishings in a licensing partnership with seven high-end resources encompassing multiple categories for Jarrett Bay Home.

The introduction will include a total of around 60 SKUs and will be available at the upcoming April 22-26 High Point Market in the showrooms of licensing partners Charleston Forge, Leathercraft, MacKenzie Dow, Uwharrie Chair Co., Red Egg, Emdee International and Prestige Arts.

Jarrett Bay and Charleston ForgeCharleston Forge will provide hand-wrought accent furniture for the new Jarrett Bay Home collection.

The Jarrett Bay Home furniture collections embrace the rich history surrounding the eastern seaboard. They include upholstery, occasional, textiles, designer accents and art. They also reflect a shared passion with Jarrett Bay for honest, functional design.

The Beaufort, N.C.-based boat builder already has an apparel line, Jarrett Bay Clothing.

“The essence of the Jarrett Bay brand is reflected in all of our products – our custom sport fishing boats, our full line of men’s and women’s clothing, and our new Jarrett Bay Home furniture collection," said Jarrett Bay President Randy Ramsey. "It represents a way of life with the authenticity, adventure and spirit of coastal living. We insist that all of our products remain true to this core.”

Jarrett Bay and LeathercraftLeathercraft is Jarrett Bay's licensing partner for leather upholstery.

The predominant designs of the Jarrett Bay Home furniture collections are inspired by the historical and innovative construction techniques of the world-class boat builders who developed the now famous “Carolina Flare." The Flare was designed to ensure a smoother, more comfortable ride in the historically rough and choppy waters of the Atlantic.

All collections combine classic American styling with refined comfort and character. Like Jarrett Bay’s custom boat building, the licensees have been producing furniture by hand for decades.

Read more about the Jarrett Bay Home collection in Furniture Today's April 10 print edition.

Powell SlaughterPowell Slaughter | Senior Editor

I'm Powell Slaughter, senior editor at Furniture/Today. I returned to the publication in January 2015 after nine years of writing about furniture retail strategies and best practices at a monthly magazine focusing on home furnishings retail operations. Prior to that, I spent 10 years with F/T covering wood furniture, the last five of those as case goods editor. While I cover occasional, home entertainment and home office here, a major responsibility is expanding our attention to the logistics side of the industry. I hope my articles will encourage a dialogue with retailers, vendors, third-party logistics specialists and carriers. I’d love to hear your ideas, concerns and suggestions for smoother flow of material and goods.

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