Restonic Receives Women's Choice Award
David Perry -- Furniture Today, September 29, 2011
HOLLYWOOD, Fla. - Women like Restonic mattresses and would recommend them to their family and friends, a survey indicates. That's one reason the Top 15 bedding producer recently won the Women's Choice Award for Excellence in Brand Experience.
Restonic is the only bedding producer to receive the award, which the company will be touting on its point-of-purchase materials, said Ron Passaglia, president. He said the honor is significant since women are the key decision makers in the mattress purchase process.
The award is presented by WomenCertified, a women's research and referral business founded by Delia Passi, the author of "Winning the Toughest Customer: The Essential Guide to Selling to Women."
"Restonic is a gold standard when it comes to meeting her high standards of quality and service," said Passi. "We are proud to award them the Women's Choice Award by Women-Certified, which will simplify a woman's choice when selecting a mattress brand she can trust."
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"We are proud to award them the Women's Choice Award by WomenCertified, which will simplify a woman's choice when selecting a mattress brand she can trust." Delia Passi, WomenCertified |
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WomenCertified surveyed Restonic's female customers, Passi said. Restonic received excellent scores in several areas, with more than 96% of those polled saying they would definitely recommend a Restonic mattress to their family and friends.
The survey also looked at other measures of consumer satisfaction, including female-friendly customer service and product satisfaction. The results indicated that Restonic meets and exceeds the expectations of female customers, the officials said.
Passaglia said the award "recognizes the Restonic brand's overwhelmingly positive experience among female consumers and validates the brand's focus of Supporting Dreams for all who experience our brand."
WomenCertified bills itself as "the voice of female consumers." It presents awards to businesses and brands that meet a high standard of customer experience.
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