Stanley, Coastal Living magazine sponsor concert benefiting hospital
Furniture Today Staff -- Furniture Today, September 30, 2011
NANTUCKET, Mass. — Case goods resource Stanley Furniture joined with Coastal Living magazine to sponsor a Boston Pops concert here that raised nearly $2 million for Nantucket Cottage Hospital.
 This living room vignette from Stanley’s Coastal Living collection was on display in a guest tent at the 15th Annual Boston Pops on Nantucket concert in August. The room setting was staged by Acton, Mass.-based Circle Furniture. |
The 15th Annual Boston Pops on Nantucket concert at Jetties Beach on Aug. 13 featured Boston Pops Esplanade Orchestra led by conductor Keith Lockhart and included a performance by singer and songwriter Carly Simon.
Stanley has a licensing partnership with Coastal Living Magazine that includes two whole home furniture collections.
Stanley and Acton, Mass.-based Circle Furniture outfitted guest tents at the concert with pieces from the Coastal Living collections. There were 26 pieces in a variety of custom white, blue, cream, tan and gray tones associated with the New England coast.
"Since launching the Coastal Living collection, we've made a conscious effort to become involved in events that celebrate the coastal lifestyle," said Neil MacKenzie, Stanley's director of marketing. "The Boston Pops on Nantucket concert has become a new tradition that the island looks forward to each summer, and we're proud to have participated in such a worthwhile event."
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