IMC reports growth in summer Vegas event
August 10, 2017,
LAS VEGAS — Following the close of Las Vegas Market last week, International Market Center officials said that the summer show’s success was tied to key increases in gift buyer attendance, stable home furnishings attendance and burgeoning support from the interior design community.
Home furnishings buyer attendance was on par with last summer, and gift buyer attendance posted a 6% gain over last summer. Attendance included buyers from 50 states and 79 countries, and within the U.S., the highest number of buyers came from California, Nevada, Arizona, Texas and Utah. Leading international countries represented were Canada, Mexico, China, Panama and Colombia.
This summer, the market added 72 new and expanded permanent showrooms, more than 150 first-time exhibitors within Pavilions for a total of 500-plus temporary exhibitors and nearly 40 buying groups and associations drawing groups of their members to shop the expansive whole home and gift product offering.
The summer market showcased more than 160,000 square feet of new showroom space in the furniture and home décor categories, including new presentations for Zuo Décor, Home Insights, Turnkey, LH Imports, Vertu and Vanguard Furniture.
The outdoor category continued to gain strength, supported by a 12% increase in the number of buyers indicating they were shopping casual/outdoor while at Las Vegas Market.
The gift category continued its growth trajectory for the sixth consecutive summer market, with the most marked growth in gourmet, toy/children’s products and lifestyle categories.
The majority of the interior designers who attend Las Vegas Market come from California, Arizona and Nevada, but there were notable increases in designer attendees from the Midwest, Northeast and Texas/Oklahoma/Louisiana/Arkansas regions for summer market. The Midwest region registered an increase of 11%, while the Northeast designer attendees increased by 25%. The TOLA region registered an increase of 32% among designer attendees.
Maricich reiterated that Las Vegas Market will continue to serve its customers with a variety of home furnishings and gift product offerings, as well as educational presentations and seminars.
“With IMC’s recently announced acquisition by the Blackstone Group, there are now new opportunities — and funding — for Las Vegas Market to grow, buy, build and expand in ways not possible before,” he said.
The Winter 2018 Las Vegas Market runs Jan. 28 to Feb. 1, 2018.
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