• David Perry

Casper adds second mattress, the Wave

New mattress targets back and core support, retails at $1,850 in queen

NEW YORK – Online mattress leader Casper, which popularized the “one size fits all” mattress model, has added a second mattress to its line, one retailing for almost $1,000 more than its original model.

The new Casper Wave, which the company says ushers in “a new day in sleep” and is “the first mattress to thoughtfully complement your body’s natural geometry,” retails at $1,850 for a queen mattress, compared with $950 for the original Casper model, which is still being offered.

Casper says the new mattress features a “hypersensitive top layer for added comfort,” offers targeted back and core support, and has precision contouring for pressure relief.

CasperWaveCasper's Wave mattress features a new contouring design, the company says.
The company says on its website, www.casper.com, that the Wave consists of five distinct layers, consisting of “Flo” foam, latex foam, memory foam, a high resiliency foam with a polymer network and a support foam with contouring properties.

The mattress features the company’s new Natural Geometry System, a patent-pending support system that actively mirrors the natural shape of the body at 36 specific points for deeper, more restorative sleep, officials said.

Casper said the reinforced polymer network complements the curves of the back and hips for firmer support where it is needed. It said the contouring under the shoulders relieves pressure and aids in proper spinal alignment for all sleeping positions.

The Casper Wave is an 11.5-inch high model that weighs 109 pounds in queen, compared with the 10-inch high original Casper mattress that weighs 71 pounds in queen, the company said.

David PerryDavid Perry | Executive Editor, Furniture Today
dperry@furnituretoday.com

Hi, online readers. I'm David Perry, executive editor of Furniture/Today, and the writer on the mattress beat. Get my musings on mattresses on our web site and on my Twitter feed. And let me know what you would like me to write about in the wonderful world of mattresses.

Follow me on Twitter at https://twitter.com/DT_Perry
See my first music video at http://ftbeddingman.com/

Research Store

VIDEOS

  • Centered on retail: From truck stops to new stores and A.I. marketing

    Camera Icon More Videos

Web Directory Search
Search for Products/Companies

2017 Retail Rankings

The List 2017

Get exclusive rankings of Furniture Today's top industry players including Top 100 Furniture Stores, Top 25 Bedding Retailers and leading e-Tailers. Get the stats now! Sponsored by Surya.

RSA Insights & Intelligence

RSA-newsletter-logo

RSA Insights & Intelligence gives you, the retail sales associates, critical intelligence and insights. We make it easier for you to sell by providing actionable tips and key takeaways you can and should use for every sale. Check out our latest two articles:
* How to use an implied close
* The low cost of mattresses