• David Perry

Binke named CEO at King Koil

David BinkeDavid Binke
WILLOWBROOK, Ill. – Top 15 bedding producer King Koil has appointed David Binke its new chief executive officer, filling a role that had been vacant since 2015, the company said.

Owen Shoemaker, the company’s COO, who had assumed many CEO duties during that time, will remain with the company, officials said.

Binke fills the roll that had been vacant since the departure of interim chief executive officer Teck Hong Goh.

This represents a homecoming for Binke, who was executive vice president of sales for King Koil from 2007 to 2012. He left to join E.S. Kluft & Co. as president of sales and marketing for North America, and then became its CEO in 2015.

“We are very happy to have David return to King Koil to help us grow and strengthen our brand. His exceptional vision and sales leadership will be key components of our growth strategy both in the United States and abroad,” said Jin Hoe Yeoh, chairman of King Koil. “I want to personally thank Owen, who has been a great steward of our brand, especially given the various challenges in the last 12 to18 months. We look forward to his continued contributions to our brand.”

Binke said his return to King Koil and the Chicago area was something he and his family welcomed.

“King Koil is one of the oldest and most respected mattress brands in the industry,” he said. “This was a unique opportunity for me to lead one of the biggest names in the mattress industry. For my family, it also meant my ability to be closer to home in Chicago, something which we all welcomed. There is a tremendous opportunity for us to grow and expand the King Koil brand, and I look forward to working closely with our licensees, dealers and corporate staff to expand our business in the United States and internationally.”

Binke started his career in buying and management positions with department stores and then spent more than a decade as executive vice president of sales for Spring Air, where he also held an ownership position in the company’s largest licensing group.

David PerryDavid Perry | Executive Editor, Furniture Today

Hi, online readers. I'm David Perry, executive editor of Furniture/Today, and the writer on the mattress beat. Get my musings on mattresses on our web site and on my Twitter feed. And let me know what you would like me to write about in the wonderful world of mattresses.

Follow me on Twitter at https://twitter.com/DT_Perry
See my first music video at http://ftbeddingman.com/

Research Store


  • Centered on retail: From truck stops to new stores and A.I. marketing

    Camera Icon More Videos

Web Directory Search
Search for Products/Companies

2017 Retail Rankings

The List 2017

Get exclusive rankings of Furniture Today's top industry players including Top 100 Furniture Stores, Top 25 Bedding Retailers and leading e-Tailers. Get the stats now! Sponsored by Surya.

RSA Insights & Intelligence


RSA Insights & Intelligence gives you, the retail sales associates, critical intelligence and insights. We make it easier for you to sell by providing actionable tips and key takeaways you can and should use for every sale. Check out our latest two articles:
* How to use an implied close
* The low cost of mattresses