Purple Innovation taps Watkins as CFO

mark watkinsMark Watkins
ALPINE, Utah — Purple Innovation , a comfort technology company known for creating the "World's First No Pressure Mattress," has named Mark Watkins as chief financial officer, effective immediately.

"We are beyond excited to welcome Mark to the Purple team and look forward to his contribution in reaching our goal to help one million people around the world sleep, sit and stand more comfortably," said Purple CEO Sam Bernards. "Mark's strategic financial experience at both private and public companies will be invaluable as we continue in our journey to combine with GPAC and become a publically listed company."

Watkins most recently served as the chief financial officer of Traeger Pellet Grills, a post he held from March 2015 through October 2017. Previously, he held various positions at Nu Skin Enterprises, including vice president of sales operations and vice president of finance.

Watkins began his career at the accounting firm PricewaterhouseCoopers. He graduated with both a bachelor's degree and master's degree in accounting from Brigham Young University.

"Purple has achieved incredible milestones in the past two years. I am thrilled to be assuming this role and joining the Purple team as it embarks on its next stage of growth as a public company," said Watkins.

Furniture Today Staff | Staff Editors

Furniture Today covers all the news concerning manufacturers, retailers and suppliers in the home furnishings sector.

Research Store


  • Centered on retail: From truck stops to new stores and A.I. marketing

    Camera Icon More Videos

Web Directory Search
Search for Products/Companies

2017 Retail Rankings

The List 2017

Get exclusive rankings of Furniture Today's top industry players including Top 100 Furniture Stores, Top 25 Bedding Retailers and leading e-Tailers. Get the stats now! Sponsored by Surya.

RSA Insights & Intelligence


RSA Insights & Intelligence gives you, the retail sales associates, critical intelligence and insights. We make it easier for you to sell by providing actionable tips and key takeaways you can and should use for every sale. Check out our latest two articles:
* How to use an implied close
* The low cost of mattresses