Stearns & Foster renews Salvation Army mattress donation program
Furniture Today Staff -- Furniture Today, November 21, 2012
ARCHDALE, N.C. — High-end bedding producer Stearns & Foster has renewed its commitment to The Salvation Army with its 2012 Gift of Sleep program.
Now in its third year, the program, which calls attention to the many Americans who don't have a place to sleep this holiday season, will deliver up to $1 million in new mattresses to Salvation Army residential shelters, for a total three-year donation valued up to $3 million, officials said.
"The Stearns & Foster brand has had a wonderful history of philanthropy, and that legacy continues with our ongoing partnership with The Salvation Army," said Jodi Allen, chief marketing officer at Sealy, Stearns & Foster's parent company. "The contributions made to this program in previous years extend beyond the holiday season and have helped families who have fallen on hard times get back on their feet."
From Nov. 20 through Jan. 11, for every Stearns & Foster mattress sold by participating retailers, the company will donate a $100 equivalent in new mattresses.
Stearns & Foster's founders came from humble beginnings and are remembered for their commitment to public service, officials said. Dating back to 1846, George S. Stearns has been credited for his contributions to the community, from building the first church, library and school in Wyoming, Ohio, to donating drinking water and mattresses during Ohio's great flood of 1937.